Archives for December, 2013

How To Make Radio Advertising Successful and Increase Your ROI

Dallas-Fort Worth, Texas – Despite the deafening hyperbole surrounding Internet advertising, radio is still one of the most effective advertising media around. Most people listen to the radio in their cars, making them a captive audience exposed to one message at a time – and what better time is there to gain your customers top-of-mind…

Read More

Integrating Print and Digital Media: 5 Strategies to Consider

Dallas-Fort Worth, Texas – In life, there are certain pairings that make sense, two things that just go together, the perfect combination.  Chocolate and milk.  Argyle patterns and sweaters.  Marketing and advertising.  Digital media and traditional media.  In a world that seems to be going digital and online at rapid speed, it can be easy…

Read More