Case Studies

The Results Speak For Themselves!

McCurtain County Tourism Authority

Using an integrated marketing mix, Creative Options was able to increase the tax revenues for McCurtain County Tourism Authority by over 40% in the offseason months. In addition, we generated over $177,000 in media coverage in just a 6-month campaign.

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Texas Restaurant

Regional Texas restaurant hotspot applies MatchPoint™ analytics to their annual direct mail campaign. The result: a 43% improvement in response rate and a corresponding 103% increase in profits derived from the campaign relative to an average of the previous two years.

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Rustic Sports Bar & Grill

Sports bar & grill applied MatchPoint™ analytics to their annual direct mail campaign. The result: a 234% improvement in response rate, $12,266.79 savings in mailer preparation and postage costs, and a 39% increase in the number of paying guests, and higher revenues.

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Media Buying Analysis

Creative Options was able increase reach and frequency, yet keep the total cost the same. We were also able to dramatically decrease the Cost Per Point while doubling the number of total spots. We are media experts – we stretch your advertising budget to work harder for you.

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Radio Buying Savings

Client saves 10.7% in its media buying selection while reaching the same amount of listeners on a cost-per-point basis. Or your media buy gets a 10.7% lift in reach.

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